- Page Title
- Privacy-First Advertising
- Brand
- hubspot.com
- Type
- Landing Page
- First Seen
- 9/17/2024
- Last Seen
- 9/22/2024
- Domain
- hubspot.com
- URL
- https://academy.hubspot.com/lessons/privacy-first-advertising
- Description
- Privacy-first advertising refers to an approach in digital advertising that prioritizes user privacy and data protection. It involves strategies and practices that respect users' privacy choices and ensure their personal information is securely handled. The primary goal when adopting this approach is to strike a balance between delivering personalized ads and maintaining user privacy. But what does that look like in practice?In this lesson, we cover the steps to apply a privacy-first approach to your advertising. Along the way, we’ll cover the Google and HubSpot you’ll need to effectively implement and maintain this strategy over time so you can create customer-centric campaigns that are also privacy-conscious.
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