Page Title
On – Feature
Brand
feature.com
Type
Collection Page
First Seen
12/19/2025
Last Seen
12/31/2025
Domain
feature.com
URL
https://feature.com/collections/on
Description
The concept of On came to fruition in 2010 from professional athlete Olivier Bernhard. Known for his athletic abilities, he wanted to dedicate his time to crafting and reinventing the traditional running shoe. After dozens of prototypes, On, released their first model, the Cloudracer. Their ‘Cloud’ line is their most s

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