Page Title
In the season of spending, proof of purchase is the best gift for marketers | Retail Dive
Brand
retaildive.com
Type
Other
First Seen
11/4/2025
Last Seen
11/6/2025
Domain
retaildive.com
URL
https://www.retaildive.com/spons/in-the-season-of-spending-proof-of-purchase-is-the-best-gift-for-marketers/804314/
Description
Mastercard data shows that retailers saw a 15% overall lift in holiday sales when activating through the Mastercard Commerce Media channel during the holiday period.

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